About Sun Business Solutions

Sun BS helps businesses to unlock new revenue opportunities in rapidly evolving customer-centric marketplace. We are recognized for empowering businesses with fine-tuned processes, effective & optimized data mining techniques and world-class quality operations. We consistently strive hard to go beyond our clients’ expectations to add significant value to their businesses.

Sun business solution is a multifaceted organisation that provides the highest standard of service in BPO / IT / ITES and other outsourced operations. We endeavour to provide our clientele with the highest quality of work in a number of different fields. Our work is diverse as it is far reaching. We are located in multiple Indian metropolises and have a workforce of the order of 1200 full time employees, a highly impressive figure.

We use sophisticated technology that allows the end-users to successfully engage with a company in a spontaneous way to get the facts they need. We focus more on providing dynamic and scalable solutions that makes futuristic enhancements stress-free. We guarantee ultimate customer interactivity by predicting what people want. We will continue to focus on being a preferred source for all kinds of business-centric outsourcing activities.

Our enormity is highlighted by the number of voice calls handled last year - 35 million and an excess of 12.5 million transactions annually.

Vision Statement

At SUN Business Solutions, we assist you in realizing your business goals, not just a nice looking technology solution.

We offer a range of value added services, beyond just the IT services in enhancing and realizing your strategic plans. SUN BS service offerings are well directed to provide value addition to your Organization.

Our primary focus will always be the betterment of our client’s business. We strive to achieve their goals as though they're our own. We have always looked upon our customers as partners in progress. We believe that we grow with each other one helping the other in a symbiotic relationship.

Technology is the one of the crucial factors that can make or break a company and we see to it that you are provided the very best of the best to ensure that you always have a slight edge in a predatory market place. While technology will most certainly play a crucial role in the betterment of our business partners, we also believe that the technology required will change from time to time and client to client. We are our confident of our ability to provide any and all technological assistance to our business partners as we have done so many times in the past. Technology will only go so far, it is a business tool and we provide more than just the technology. We give a face to our business partners, one that we hope they're proud to be associated with.

We also stand for change and we are capable of changing our business practices and methodologies to suit our partners, while at the same time being unfalteringly loyal to certain l ethical principles and practices. Keeping in line with those principles, we feel the necessity for transparency in our work, in our interactions; which we are certain will only serve the interests of our business partners.

Our Strengths

  • People Management – Work force management & employee engagement results in high productivity and low attrition rates
  • Process Innovation – In depth focus was given to process management with expert magnifiers (analytics), it acts as an aid to find customer grievances and provides solutions to solve them.
  • Technology Integration –A blend of high end technical tools like (Cisco + Siebel + OBRM) are integrated as a result, it produces a software suite that performs effectively in a targeted group.
  • Locations – We currently operate out of 4 locations, Chennai, Trichy, Mysore & Delhi. Our unique and strategic positioning helps us in attaining manpower & a control over attrition.
  • Redundancy – Technology has been designed intelligently, so that in case of failure, the faulty module can be easily and remotely replace without any loss of time or business for the client.
  • Management Information System – SBS embodies a team that possess expertise in preparing the best class of MIS for all Business improvement activities.

Our Facilities

Our facilities have been built keeping in mind the necessity to cater to a variety of needs, a number of different customer bases and any other outsourced work. We invest heavily in technology that empowers us to provide more efficient and effective customer service. Sun BS Technology team is dedicated to developing innovative solutions which permits us to be more effective in solving our partners’ issues, allowing for more streamlined processes. We have developed a number of highly flexible software suites, including DSS for Digital Broadcast Media and Reseller Buzz for our Distribution Network system.

We have the ability to produce high end software suites tailor made to suit the needs of our business partners. Thus far we have already provided Spice Jet and the Sun Group with excellent software suites that have thus far been highly effective at the applications they have been targeted at.

We have our headquarters at Chennai. It is as good a workplace as you‘ll ever see. It is built to project the efficiency we sought to emulate while working for our customers. It contains within itself a whole community of people working in harmony towards the same goals. It is not only our campus and work that are perfect but also, our work ethic and human resources department. We provide a free lunch, an unprecedented act of corporate conscience.

It is our policy to give safety of client’s data the utmost importance. When it comes to protecting partner’s data and protecting against service interruptions, we place the highest emphasis on security and disaster recovery.

SUN BS has completed the rigorous process of becoming PCI Level I Service Provider certified. All facilities operate under the strictest security access, surveillance systems and processes. All systems and facilities are designed for redundancy and fail safe backup to provide continuous operation in the face of a disaster.

Our Birth story

Sun Direct started its Contact centre operations with leading expert service providers in India alongside the likes of Vertex, Shell Transource, Ismart Global and Intouch with a basic intent to cover customer handling including bookings, activations, transactions and grievances.

After continuous operation through these agencies for over 4 years, Sun Direct oversaw the Call Centre operations as part of a support team, until the sudden satellite failure which alarmed the importance of customer relation and CC operations. A small team consisting of experts with extensive knowledge in various fields was formed to handle this crisis and the output of this activity including data correction and critical analytics revealed the inadequacy of its existing Service partners like

  • Poor infrastructure and insufficient hardware.
  • Excessive use of man power.
  • Huge call loss.
  • Poor data capture and assimilation capabilities.

Our board thereafter realized the importance of CC operations and decided to form a team from various departments with huge experience in customer handling and relation which lead to the birth of Sun Business Solutions.

When SBS took over the business from the Sun Direct, the CC was handling 30% less calls with 40% excess manpower. With our experience we were able to bring down the Manpower from 2500 to 1800, later on the process optimization we further brought it down to 1300.

It was aided in part to the development of the optimised, intelligent solutions that include:

  • End to End solution.
  • Complete Back office. (L2, Hotline, Chat, OB, C-SAT)
  • Intelligent IVR system.
  • NOC team.
  • Premium desks.
  • Software team.